![]() ![]() He shares his wisdom about the three parts of a habit, the external triggers that other people have studied and written about, and the internal triggers he has studied, especially around escaping discomfort. I am excited to introduce you to Nir Eyal, celebrated consumer behavioral psychology expert who has a zone of genius in customer engagement.Īs a matter of fact, MIT Technology Review dubbed him the “prophet of habit-forming technology.”Īuthor of two books, the bestseller “ Hooked: How to Build Habit Forming Products ” and the newly released “ Indistractable: How to Control Your Attention and Choose Your Life ”Īnd in this episode, Nir Eyal, provides insight into habit-forming presentations, the psychology that makes some apps so successful, and how to use that information for making an impact to your audience. But today’s guest has a completely different mindset, and the science to back it up. It’s easy for most of us to blame distraction for our inability to get stuff done. It’s no secret that we live in an age of distraction. Creating “Indistractable” Presentation Audiences with Nir Eyal ![]()
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